In celebration of Amazon Prime Big Deal Days (October 10 and 11, 2023), Aeroplan members can earn 5x the points when shopping at eligible Amazon categories via the Aeroplan eStore. Furthermore, there is a discount when redeeming for Aeroplan points for Amazon gift cards.
Personally, I would still not redeem my Aeroplan points for Amazon gift cards, even with the rebate, because we are still getting less than 1 cent per point.
However, earning 5 points per dollar spent on Amazon is definitely worthwhile. I would also watch for discounts on Amazon since it is Prime Days now as well, so this is a great opportunity to double dip.
Below is a screenshot of the categories where you can earn 5x the points.
Here is the list of exclusion:
Please note that the following categories, as well as any others not listed above, are not eligible for earn of Aeroplan Points at this time: Beauty & Grooming, Blu-Ray & DVD, Books & Textbooks, CDs & Vinyl, Cell Phones & Accessories, Computers, Tablets & Components, Echo & Alexa Accessories, Electronic Components & Home Audio, Fire Tablets Accessories, Fire TV Accessories, Grocery & Gourmet Food, Health & Household, Health & Personal Care Appliances, Home, Home Improvement, Kindle Books, Kindle E-readers Accessories, Kitchen & Dining, Patio, Lawn & Garden, Power & Hand Tools, Sports & Fitness, Toys & Games, Video Games, Watches and Gift Cards. Please note the purchase of Prime memberships are not eligible for the accumulation of Aeroplan points.