Feel the Love (Cadillac Fairview)

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[INTERVIEW] Christine Poirier – Director of Loyalty of Cadillac Fairview

Cadillac Fairview (CF) recently announced the development and launch of the company’s symbiotic approach to Loyalty and expansion of the Feel the Love loyalty pilot promotion at four additional CF shopping centres. Today, we have the privilege of interviewing Christine Poirier, Director of Loyalty at Cadillac Fairview to learn more about loyalty for shoppers at CF!