[INTERVIEW] Reader Questions Answered – By Jeremy Rabe, CEO, Aimia

Today, we feature Jeremy Rabe, the CEO of Aimia (owner of Aeroplan) who has answered as many of the questions asked by our readers as they could. Thank you Jemery for taking the time to answer all the questions. We really appreciate it and look forward to all the new Aeroplan initiatives!

Pointshogger: So tell us more about this new Porter Airlines arrangement
JR: We’re very excited about this partnership and the other preferred arrangements we’ve announced to take effect in July 2020    These preferred relationships help us to further differentiate and strengthen our air offering come July 2020 by giving members increased flexibility and great value.


[INTERVIEW] Christine Poirier – Director of Loyalty of Cadillac Fairview

Cadillac Fairview (CF) recently announced the development and launch of the company’s symbiotic approach to Loyalty and expansion of the Feel the Love loyalty pilot promotion at four additional CF shopping centres. Today, we have the privilege of interviewing Christine Poirier, Director of Loyalty at Cadillac Fairview to learn more about loyalty for shoppers at CF!


[INTERVIEW] Shawn Stewart – Canadian Tire Corporation

Canadian Tire Corporation recently announced more details about their new loyalty program called Triangle Rewards. Today, we have the privilege of interviewing Shawn Stewart, Vice President, Loyalty and Customer Insights to learn more about this new program!

1) Please tell us about yourself. What is your role with Canadian Tire?


[INTERVIEW] Aeroplan’s General Manager of Marketing, Chris Willoughby – Beyond June 2020

On April 26, 2018, Aeroplan released a statement outlining its commitment to redefine its travel rewards and a preview of what to expect beyond June 2020. Today, I am interviewing Chris Willoughby, General Manager of Marketing of Aeroplan to get more insights about this announcement.

Please tell us about yourself. What is your role with Aeroplan?