Other Rewards Programs

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Thoughts on Air Miles, New Partners for Shopping Portal

I think that it is safe to say that most of the dust has settled with all the negative publicity with Air Miles. 

Negativity with Air Miles
Air Miles was introducing a hard expiry policy of 5 years after miles were deposited, that was going to be effective on December 31, 2016. What that means is that once your miles are deposited into your account, they will expiry within 5 years regardless of expiry. There was going to be a first-in-first-out rule, whereby the miles you redeem will be the ones that were deposited first.

Cineplex Wants to Deliver Snacks to your Home

Cineplex recently entered into a partnership with Uber Eats. Basically, Cineplex is launching an initiative where you can rent a movie at home and have your drinks and snacks delivered to your home instead of going to the theatre. You will have to download the Uber Eats App to find out if they deliver to your area. For now, only some parts of Alberta, British Columbia, Ontario, and Quebec are being serviced. But the plan is to expand. 

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[INTERVIEW] Christine Poirier – Director of Loyalty of Cadillac Fairview

Cadillac Fairview (CF) recently announced the development and launch of the company’s symbiotic approach to Loyalty and expansion of the Feel the Love loyalty pilot promotion at four additional CF shopping centres. Today, we have the privilege of interviewing Christine Poirier, Director of Loyalty at Cadillac Fairview to learn more about loyalty for shoppers at CF!

Millions of PC Optimum Points Stolen

CBC reports Thieves steal millions of PC Optimum points, go on shopping sprees. In short, several PC Optimum accounts were hacked and points were redeemed. 

As if Loblaws needs more issues at with the whole “overpriced bread” scandal, where they offered a $25 gift card as compensation. But then now requesting ID from people to qualify for the gift card. Is this really a good time to ask for IDs when they have having hacker issues? 

Maximize Your PC Optimum Points

Today we feature Pointshogger Contributor, Kyler Ayim, writer of How To Earn PC Optimum Points Faster, who will share his experience with the PC Optimum program!

How do I get the most out of the PC Optimum rewards program? It’s a question many of us have been asking ourselves since the merge of PC Plus and Shoppers Optimum, which brought together two of Canada’s most popular loyalty programs with a combined 19 million members.

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RBC to WestJet Conversion Bonus

RBC Rewards is once again offering a 15% transfer bonus to WestJet between February 1, 2018 and February 28, 2018, so we are already halfway through the promotion. We have seen 25% transfer bonuses before, but I highly doubt we will see those generous days any time soon. For WestJet, 15% seems to be the bonus for the foreseeable future. At this point, I am just glad that there is even a bonus offer.